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In a post-truth world, connection is everything. Consumers are making healthcare decisions based on who they believe, not just what they see.

In collaboration with Klein & Partners, we surveyed 1,000 decision-makers across the U.S. to understand what makes a brand feel authentic—and how that impacts choice.

Download the full report to get data-backed insights into:

  • What authenticity means to consumers
  • The four pillars of authentic healthcare marketing
  • Why trust is the most critical differentiator in today’s market

Fill out the form to access the report.

Unlock Health - Authentic Healthcare Marketing

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About Unlock
Unlock Health is a full-service marketing communications agency that helps healthcare organizations make authentic connections with patients and communities. Every minute of every day, someone books services they need as a result of our work with clients.

Authenticity isn't a marketing strategy. It's a mission.

Authenticity in healthcare