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What’s trending in the business of healthcare

Originally broadcast on Wednesday, Thursday, May 15, 2025. Complete the form to access the video.

This was a wide-ranging and free-flowing conversation. We left with three key takeaways:

  1. UnitedHealth Group may no longer be "a health system unto itself." Time will tell how their current financial woes affect providers and insured members.
  2. A friendly administration is doubling down on Medicare Advantage. Providers, payors, and members aren't so sure.
  3. Ending exchange subsidies isn't good for anyone. Will providers wake up and find themselves in a pre-ACA environment?

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Brandon Edwards
CEO
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About Unlock Health
For today’s healthcare marketers, the job is made even harder because achieving your goals has required a roster of agencies – the strategic agency, the creative agency, the tech agency. And yet there’s always been the missing partner – the agency who understands healthcare so deeply that it makes great work easier. Unlock Health is a full-service agency that makes great work easier through a combination of art and science – creativity fueled by data, insights, and deep expertise in the business of healthcare.

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Blake Madden
Founder and Creator
Hospitalogy

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About Hospitality
Hospitalogy is a newsletter written by Blake Madden to 25,000+ healthcare executives and professionals. The newsletter focuses on the business of healthcare across traditional healthcare services, digital health, innovation, venture capital, private equity, and more. Through those avenues, Hospitalogy dives into the latest M& A, strategy, partnerships, and trends happening in healthcare. It's a key piece of intel read by healthcare industry executives and publishes twice weekly.